There are two good reasons why women apply makeup. First, it helps them feel more attractive, assertive, confident, and sociable. Apart from that, it also helps them appear less noticeable, particularly if they are feeling insecure and anxious.

Makeup is a powerful tool that affects not just the way a woman looks but the way she feels about herself, too. If you want proof, check out the amazing before-and-after transformation photos of 15 lovely women below.

1. Years younger

Dark eye makeup usually makes women look older than they actually are. Well, clearly, it’s not the case here. Even with smokey eyes, this woman looks several years younger.

2. No more blemishes!

Acne and acne scars can take away one’s confidence easily. Fortunately, with the right makeup and techniques, it’s easy to hide blemishes. Just take a look at this young woman. You wouldn’t even think she has acne underneath her makeup.

3. Dramatic look

The nice thing about makeup is that you can go as subtle or dramatic as you want. This lady, for example, chose this phenomenal makeup. For others, it may seem too much but who cares? She looks confident wearing it.

4. Simply stunning

This bride looks so beautiful. Her makeup made her eye color pop. For sure, she didn’t have a hard time getting her groom’s attention.

5. Full of confidence

From her hair to her lip color- everything about this woman’s look is perfect. She looks like she’s ready to conquer the world in her after photo.

6. Those eyes

It’s amazing how the makeup artist was able to cover her dark circles. It made her look more youthful. And those eyes? They’re just stunning.

7. Same person

This woman’s final look is nothing short of mesmerizing. She looks like a totally different person in her after photo!

8. That smile

Don’t think that this woman wasn’t happy with how her makeup turned out. Even though she didn’t have the same smile in her after photo, you could tell that there was a change in the way she was feeling about herself. She was oozing with confidence!

9. Flawless

This makeup artist’s technique is amazing. You won’t see any redness peeking through this woman’s foundation. It looks like she has naturally flawless skin.

10. Bold and brave

While most people stay away from bold colors when getting their makeup done, this woman chose to get purple smokey eyes. She’s definitely one fearless woman.

11. Still gorgeous

Aging can take away one’s natural glow. However, that doesn’t mean that old women can’t do anything about it. With makeup, they can still look beautiful!

12. On her big day

This woman didn’t need intense makeup to shine on her big day. She’s already beautiful and her makeup just made her look prettier.

13.Getting back that confidence

Her face got disfigured but it doesn’t mean that she has to live with low self-confidence all her life. With makeup, there’s a way for her to feel good about herself.

14. Power of makeup

Makeup can help hide skin imperfections, allowing a person to feel more confident about herself. Take it from this woman who’s showing the world the power of makeup.

15. Looking fresh

Stress can affect the way you look. It can even make you look older than you really are. With makeup on, this lovely woman looks more relaxed and fresh.

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Source: Instagram-Transformation Makeup, Science of People